We collect information to provide better services to all of our users. We do not collect personally identifiable data from your visit to its domains, other than information that you voluntarily supply and create in the application. Information is collected in the following ways:
Information you give us
We ask you for your name, e-mail address and mobile phone number in order to register account in our application.
By using the contact form or any other publicly available contact channel on our website, you agree that your contact details are correct and rightfully yours. They will be used solely by us to respond to your query.
Information we get from your use of our application
We collect information about your application usage. This information includes:
When you use our application, we automatically collect and store certain information in server logs. This information include names of users who did specific actions in the application and dates when those actions were done.
General usage information
When you use our application, we anonymously collect and store certain information in Google Analytics. This information includes navigation and actions performed within application.
Each object in the application has own unique number. Those numbers are stored in the application database.
We may collect and store information locally on your device using mechanisms such as browser web storage.
We may collect and store information using cookies.
Information we get from ads served by our application
We automatically collect and store anonymous information about performance of creatives that are displayed in use with our application. This information include impressions, interactions, conversions and error reports. Information is collected using Google Tag Manager and Google Analytics services. We do not place cookies while serving ads. We do not collect user information for our ad serving.
We use the information we collect to provide, maintain, protect and improve TACTIC™ application. Information is used in the following ways:
Your name e-mail address and mobile phone number
We use your e-mail address and mobile phone number to provide secure authentication process. We also use your e-mail address and name when you contact us. We keep a record of your communication to help solve any issues you might be facing. We may use your email address to inform you about our services, such as letting you know about upcoming changes or improvements.
Application log information
We use log information to deliver best application user experience as well as for accomplishing security cases. By manipulating with this information we can see who and when did a change in the application.
Application general usage information
We use application general usage information to improve application user experience.
Application identification numbers
We use application data identification numbers to display and track ad content on third party resources. Identification numbers is public information.
Local storage and cookie information
We store information about creative in local storage while using advert preview feature. Only your e-mail address and language settings are stored in cookies during application login session.
Ad tracking information
We use advertisement tracking information to give you details on ad performance in real-time, so you can analyse and use this information to reach your business goals. We are also using this information to get an idea what ads are performing worse or better in order to offer better creative templates in the future.
We do not share personal and company information with companies, organisations and individuals unless one of the following circumstances applies:
With your consent
We will share personal and company information with companies, organisations or individuals when we have your consent to do so.
With application users
We will share personal and company information with users that are assigned to specific company account in the application. Users can see names, e-mail addresses and phone numbers of other users within the same brand. As well as dates and names of users that performed certain actions within area of his assignments. There are several levels of various information that is available for different user roles:
Account managers can access any information within your company account (including brands). They are able to invite, edit and delete users; manage brand, feed and campaign assignments; edit and publish adverts in channels; add, archive and delete resources used in adverts; see analytical information about ad performance.
Brand managers can access any information within assigned brand. They are able to manage feed and campaign assignments; edit and publish adverts in channels; add, archive and delete resources used in adverts; see analytical information about ad performance.
Regular managers can access information within assigned feed and campaign. They are able to edit and publish adverts in channels; add resources used in adverts; see analytical information about ad performance.
With our employees
We restrict access to information to our employees who need to know that information in order to process it for us and who are subject to strict contractual confidentiality obligations. They may be disciplined or their contract terminated if they fail to meet these obligations.
With third parties
Advert data and content will be shared by downloading TACTIC™ container or tag; or by passing advert preview URL to some party.
We may share non-personally identifiable information publicly and with our partners – like publishers, advertisers or connected sites. For example, we may share information publicly to show trends about the general use of our application.
We work hard to protect TACTIC™ application and our users from unauthorised access to or unauthorised alteration, disclosure or destruction of information that we hold. Security is a highly prioritized area for us and we continuously work to maintain the highest level of security. We are making database backup to increase your data protection several once per day. Our application is built with following security measures handled:
TACTIC™ is a member of groups: